Raws li kev thov rau kev lom zem hauv tsev loj hlob thoob plaws ntiaj teb, TV mount manufacturers tau sib tw los ua lag luam tshiab - tab sis txoj hauv kev rau kev tswj hwm thoob ntiaj teb yog fraught nrog nyuaj.
Lub ntiaj teb TV mount lag luam, muaj nuj nqis ntawm $ 5.2 nphom hauv 2023, tau kwv yees tias yuav loj hlob ntawm CAGR ntawm 7.1% txog 2030 (Allied Market Research). Tsav los ntawm kev nce cov nyiaj tau los pov tseg, kev loj hlob hauv nroog, thiab kev loj hlob ntawm slim-profile TVs, cov tuam txhab tau nthuav dav tshaj li cov chaw ruaj khov hauv North America thiab Europe kom coj mus rau hauv cov cheeb tsam loj xws li Asia-Pacific, Latin America, thiab Africa. Txawm li cas los xij, qhov kev txhoj puab heev thoob ntiaj teb no coj ob qho tib si muaj txiaj ntsig zoo thiab cov teeb meem loj heev.
Lub Sijhawm Tsav Tsheb nthuav dav
1. Kev Xav Tau Zoo Tshaj Plaws hauv Kev Lag Luam Tshiab
Asia-Pacific, coj los ntawm Is Nrias teb, Tuam Tshoj, thiab Cov Neeg Esxias Qab Teb Hnub Tuaj, suav txog ntau dua 38% ntawm kev muag TV thoob ntiaj teb (Counterpoint Research), tsim kom muaj kev lag luam siav rau mounts. Kev loj hlob hauv nroog thiab txo qis qhov chaw nyob hauv cov nroog xws li Mumbai, Jakarta, thiab Manila tau ua rau muaj kev thov rau qhov chaw txuag, ntau qhov chaw ua haujlwm. Brands zoo li Is Nrias tebGodrej Interiothiab Tuam TshojNWS North Bayouyog dominating kev lag luam hauv zos nrog cov nqi pheej yig, cov kev daws teeb meem sib haum rau cov chav tsev compact.
Hauv tebchaws Africa, nce kev nkag mus rau TV (nce 21% txij li xyoo 2020, GSMA) tab tom qhib qhov rooj. South AfricaEllies Electronicstsis ntev los no tau tshaj tawm cov kab ntsab qis-nqi rau cov tsev neeg nruab nrab, thaum KenyaSafaricombundles TV mounts nrog them-as-koj-mus ntse TV subscriptions.
2. Kev Txhim Kho Kev Lag Luam
Ntse mounts nrog IoT kev koom ua ke, kev hloov kho lub cev muaj zog, thiab kev tswj hwm kab hluav taws xob tau txais kev sib tw.Peerless-AVKev nthuav dav mus rau Tebchaws Europe suav nrog cov mounts nrog USB-C hubs rau kev sib txuas seamless, hais txog kev ua haujlwm hybrid. Lub caij no,Milestone AV's AI-powered "AutoTilt" mount, uas kho cov kaum sab xis ntawm lub vijtsam raws li cov neeg saib pom, tau pom muaj zog hauv kev lag luam tech-savvy xws li Kaus Lim Qab Teb thiab Nyij Pooj.
3. Kev sib koom tes zoo
Kev koom tes nrog cov neeg muag khoom hauv zos thiab cov lag luam e-lag luam tau nrawm nrawm rau kev lag luam nkag.Sanuskoom tes nrogAlibabatxhawm rau txhim kho kev muag khoom hla ciam teb nyob rau sab hnub tuaj Asia, txo lub sijhawm xa khoom los ntawm 50%. Ib yam li ntawd,Vogel covkoom tes nrogIKEAnyob rau hauv cov teb chaws Europe muab DIY-phooj ywg mounts, dlhos nrog cov khw muag khoom noj sustainability-focused neeg.
Cov Kev Sib Tw Tseem Ceeb hauv Kev Loj Hlob Ntiaj Teb
1. Supply Chain Volatility
Geopolitical tensions, raw khoom tsis txaus (xws li, txhuas tus nqi nce 34% hauv 2023), thiab shipping qeeb hem cov npoo.Mount-Nws!ntsib ib qho 20% tus nqi tsim tawm hauv xyoo 2023, yuam kev hloov tus nqi hauv Latin America. Txhawm rau txo cov kev pheej hmoo, cov tuam txhab nyiamLGyog cov neeg muab khoom sib txawv thiab nqis peev hauv cov chaw tsim khoom hauv cheeb tsam, xws li cov nroj tsuag tshiab hauv Mexico ua haujlwm rau North thiab South America.
2. Kev tswj hwm cov teeb meem
Kev sib txawv ntawm cov qauv kev nyab xeeb thiab ntshuam tariffs nyuaj nthuav. Piv txwv li, Brazil tus txheej txheem INMETRO daim ntawv pov thawj ntxiv 8-12 lub lis piam rau cov khoom xa tawm, thaum EU cov kev cai tshiab EcoDesign yuav tsum tau nce kom tau raws li cov txheej txheem rov ua dua tshiab.Samsungtam sim no ntiav pab neeg ua raws li kev ua raws cai hauv txhua cheeb tsam los tshawb txog cov kev nyuaj no.
3. Kev sib tw hauv zos
Cov khoom lag luam hauv tsev feem ntau cuam tshuam cov neeg ua si thoob ntiaj teb ntawm tus nqi thiab kev coj noj coj ua. Hauv Is Nrias teb,Trukemuaj mounts nrog built-in Hindu ritual txee, catering rau ib txwm tsev neeg. Hauv teb,Peerless-AVtau tsim ib txoj kab "Glocal" hauv xyoo 2024, sib xyaw cov yam ntxwv zoo nrog cov qauv tsim tshwj xeeb hauv cheeb tsam, xws li xeb-resistant coatings rau kev lag luam ntug hiav txwv.
4. Txhim kho Infrastructure Gaps
Hauv cov cheeb tsam xws li Sub-Saharan Africa thiab nyob deb nroog Esxias sab hnub tuaj, tsis muaj cov kws tshaj lij kev teeb tsa tseem yog qhov teeb meem.Vogel covhais txog qhov no los ntawm kev cob qhia cov neeg cog lus hauv zos los ntawm kev muaj tiag virtual modules, thaumAmazon's "Mount-in-a-Box" kev pabcuam hauv Brazil suav nrog QR-code-txuas kev qhia txog kev teeb tsa.
Case Study: Yuav ua li cas Sanus kov yeej Latin America
Sanus's 2023 nkag mus rau hauv Brazil thiab Colombia qhia txog cov tswv yim hloov kho:
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Localized Pricing: Muab cov phiaj xwm them nqi los ntawm kev koom tes nrogMercadoLibrethiabBancolombia.
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Kev koom tes hauv zej zog: Txhawb nqa DIY Rhiav hauv São Paulo, hais txog poj niam lub zog hauv kev txhim kho tsev.
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Sustainability Ntug: Siv cov khoom siv rov ua dua tshiab los ntawm cov chaw muag khoom hauv cheeb tsam los txiav cov nqi thiab rov hais dua rau eco-paub cov neeg yuav khoom.
Qhov tshwm sim: 15% kev lag luam sib faib nce hauv 18 lub hlis.
Kws muaj txuj Outlook
Carlos Mendez, Supply Chain Director ntawm Frost & Sullivan hais tias "Kev nthuav dav thoob ntiaj teb tsis yog kev muag khoom xwb-nws yog hais txog kev daws teeb meem hauv zos," "Cov tuam txhab lag luam uas nqis peev hauv hyper-localized R&D thiab kev coj noj coj ua ntawm kev lag luam yuav vam meej."
Txawm li cas los xij, Dr. Anika Patel ntawm MIT Lub Ntiaj Teb Kev Lag Luam Lab ceeb toom: "Overextension yog qhov txaus ntshai tiag tiag. Cov tuam txhab yuav tsum sib npaug nrawm nrog kev ua kom muaj peev xwm, kom ntseeg tau tias qhov zoo tsis raug txi rau kev loj hlob."
Txoj Kev Ua Ntej
Yuav kom ua tiav, manufacturers yuav tsum:
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Siv cov ntaub ntawv Analytics: Siv AI los kwv yees qhov kev xav tau hauv cheeb tsam (xws li, hnub so muag hauv Is Nrias teb lub caij Diwali).
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Txais Siv Agile Manufacturing: 3D-printing hubs nyob rau Nyab Laj thiab Qaib Cov Txwv ua kom sai prototyping rau ntau lub khw.
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Tsom ntsoov rau Cov Qauv Circular: Tshaj tawm cov kev pab cuam lag luam los tsim kev ncaj ncees thiab txo cov khoom pov tseg.
Kev sib tw thoob ntiaj teb TV mount tsis yog kev sib tw - nws yog marathon ntawm kev tsim kho tshiab, hloov kho, thiab ua kom muaj zog. Raws li cov chav nyob evolve, yog li ntawd yuav tsum tau cov tswv yim ntawm cov aiming kom ruaj ntseg lawv qhov chaw nyob rau hauv lub ntiaj teb no phab ntsa.
Post lub sij hawm: Apr-02-2025

